Latest Podcast Episode: Unlocking Global Growth with Powerful Content Strategies with Shaheen Samavati
Grow Your Business: Increase Sales, Profits & Traffic!
If you’ve been running Google Ads lately, you’ve probably noticed Google pushing Broad Match keywords and Smart Bidding like a used car salesman pushing a lemon. 🍋 They’ll promise more traffic, better conversions, and less work for you.Sounds great, right? Hold up.Handing over the keys to Google without a seatbelt could leave your campaign — […]
Your tracking tools are changing… but your profits don’t have to. Let me ask you a quick question. What do cookie jars and Google Ads have in common? They both used to be full of sweet, sugary treats—until someone (ahem, Google) came in and took the cookies away. I’m talking about the end of third-party […]
Is Google Performance Max Really a Game-Changer? Imagine handing over your business’s advertising budget to a black box—one that promises to deliver results faster, smarter, and with less effort. Sounds great, right? That’s exactly what Google Performance Max (PMax) campaigns claim to do. Google hypes it up as the future of digital marketing—a fully automated, […]
Digital advertisers, grab your coffee and hold onto your keyboards—Google’s in the legal hot seat again. The U.S. Department of Justice has its sights set on Big G’s alleged monopolistic practices, and these lawsuits could bring seismic shifts to the way we run ads. The question is: Will your campaigns sink, swim, or surf the […]