Kissing Goodbye To The Broad Match Modifier

by asplichal | Mar 16, 2021 | eCommerce, Google Shopping, Professional Services, Proper Maintenance

Let us start with the basics of how Google Search ads work and then we will discuss the recent change and its importance. When advertising using paid Google Search Ads, advertisers must enter a list of keywords that they wish to trigger their Search ads. These Search ads, when clicked, will redirect users to the […]