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Google Can Keep Their Stinkin’ Ping Pong Table Because I’m Not Doin’ It

Google Can Keep Their Stinkin’ Ping Pong Table Because I’m Not Doin’ It

by asplichal | Sep 25, 2020 | About Us, eCommerce, Google Shopping

In this article, I discuss the perks of being an official Google partner agency. What that means for us and for our clients. In being an official Google partner agency, Google offers my agency a variety of perks. One of those perks are rewards points based on how much our clients spend along with how […]

My New Book – Make Each Click Count Using Google Shopping – Just Released

My New Book – Make Each Click Count Using Google Shopping – Just Released

by asplichal | May 28, 2020 | About Us, Advanced Techniques, eCommerce, Google Shopping, Proper Maintenance, Starting With Basics

Last week, my new and second book Make Each Click Count Using Google Shopping – Revealing Profits & Strategies was released on Amazon! One question that I was immediately asked was “do you think it is wise to release your book in the midst of a worldwide pandemic?”. My answer was a resounding YES and […]

Sneak Peak – Make Each Click Count Using Google Shopping – Revealing Profits & Strategies

Sneak Peak – Make Each Click Count Using Google Shopping – Revealing Profits & Strategies

by asplichal | Mar 24, 2020 | About Us, eCommerce, Google Shopping

Below is a sneak peak into my soon to be released book Make Each Click Count Using Google Shopping – Revealing Profits & Strategies. Introduction – Make Each Click Count Using Google Shopping – Revealing Profits & Strategies is your guide to unlocking profits inside Google Shopping and magnifying those profits using the latest techniques […]

The Full Story of The Academy of Internet Marketing

The Full Story of The Academy of Internet Marketing

by asplichal | Sep 16, 2019 | About Us

How It All Started​ – Growing up in Lincoln, Nebraska in the Midwest, for as long as I can remember, I had wanted a career in advertising. Unfortunately for my ambition, many large advertising firms are not located in the Midwest. Well Chicago, but that is really cold in the winter, and I was trying […]

My STORY & One Epic FAIL

My STORY & One Epic FAIL

by asplichal | Nov 6, 2017 | About Us, eCommerce, Proper Maintenance

So many times I’m asked of how I ended up founding True Online Presence.  Like any origin story it is a bit personal and there are things to be learned. Let me first say before I start the story that I would not change anything because as with everything in our past it is part […]

True Online Presence – Who We Are

True Online Presence – Who We Are

by asplichal | Dec 12, 2014 | About Us, Starting With Basics

True Online Presence is a SEM (Search Engine Management) Firm located in Pasadena, CA. We specialize in helping businesses both eCommerce as well as Professional Services increase their revenue through paid online advertising. We are a certified Google Agency Partner and proudly display the agency badge. As a Google Agency Partner, we have demonstrated consistently […]

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  • Using First-Party Data to Improve Google Ads Targeting and Bidding PerformanceMay 17, 2026
  • What to Do When Your Amazon Listings Rank but Don’t ConvertMay 11, 2026
  • The Hidden Impact of Product Feed Errors on Google Ads Performance (And How to Fix Them Fast)May 4, 2026
  • How to Scale Amazon Ads Without Tanking Your Conversion RateApril 26, 2026
  • How to Diagnose Wasted Spend in Google Shopping Using Search Term SegmentationApril 19, 2026

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Using First-Party Data to Improve Google Ads Targeting and Bidding Performance
Using First-Party Data to Improve Google Ads Targeting and Bidding Performance
Andy Splichal

Andy Splichal is the foremost expert in ecommerce growth strategies. He is passionate about helping readers, listeners and clients maximize their online business success.

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