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How to Get More Reviews for Your Amazon Products (Without Breaking the Rules)

How to Get More Reviews for Your Amazon Products (Without Breaking the Rules)

by asplichal | Dec 27, 2024 | eCommerce

Getting reviews for your Amazon products isn’t just a “nice-to-have”; it’s a must-have. Reviews influence buyer decisions, boost your ranking in Amazon’s search results, and build trust in your brand. They’re your secret weapon for turning browsers into buyers. But here’s the catch: they need to be earned ethically. Amazon doesn’t take kindly to rule-breakers, […]

What Is An Acceptable ACOS For Amazon Ads?

What Is An Acceptable ACOS For Amazon Ads?

by asplichal | Dec 23, 2024 | Amazon Ads

Let’s cut straight to the chase: ACOS (Advertising Cost of Sales) is one of the most crucial numbers you’ll monitor when advertising on Amazon. It’s simple math: ad spend divided by sales, multiplied by 100. But figuring out what’s acceptable ACOS For Amazon Ads? Well, that’s where things get interesting. What’s a good ACOS? Is […]

How do you craft compelling product titles and descriptions?

How do you craft compelling product titles and descriptions?

by asplichal | Dec 19, 2024 | Amazon Ads, eCommerce

If you’ve ever wondered why some Amazon products catch your eye instantly while others blend into the background, the answer lies in their product titles and descriptions. These aren’t just text—they’re sales tools designed to rank high in search results and convert curious shoppers into happy customers. But how do you get it right? Let’s […]

Are Google Ads Worth It For Ecommerce Companies?

Are Google Ads Worth It For Ecommerce Companies?

by asplichal | Dec 15, 2024 | Google Ads

Google Ads can be an ecommerce powerhouse when handled properly. It’s like having a golden ticket to reach your customers at the exact moment they’re searching for what you sell. Sounds great, right? But not so fast—success with Google Ads isn’t automatic. Here’s everything you need to know about why Google Ads can be worth […]

Should I Update Amazon Product Titles and/or Descriptions Based on Customer Reviews?

Should I Update Amazon Product Titles and/or Descriptions Based on Customer Reviews?

by asplichal | Dec 12, 2024 | eCommerce

In the bustling world of Amazon, standing still is not an option. As an Amazon seller, your product listings aren’t sacred relics—they’re more like living organisms. Dynamic. Evolving. Responsive to the ever-changing needs of your buyers. Let me say it clearly: Yes, you should update your Amazon product titles and descriptions based on customer reviews. […]

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Andy Splichal

Andy Splichal is the foremost expert in ecommerce growth strategies. He is passionate about helping readers, listeners and clients maximize their online business success.

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