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How Do I Deal With Increased Competition and Rising Costs Selling on Amazon?

How Do I Deal With Increased Competition and Rising Costs Selling on Amazon?

by asplichal | Feb 9, 2025 | Amazon Ads, eCommerce

Selling on Amazon is not what it used to be. Gone are the days when you could throw up a product, set a decent price, and watch the sales roll in. Today, it’s a battlefield. More sellers are entering the game daily, and Amazon PPC costs keep climbing. Sound familiar? But here’s the thing: even […]

Amazon – The Call of The Sirens

Amazon – The Call of The Sirens

by asplichal | May 15, 2020 | eCommerce

In Greek mythology, the Sirens were beautiful women who would lure boats to their doom with their seductive voices promising of treasure. For eCommerce merchants, today’s Siren could well be listing products on Amazon. Now before you think I’ve gone crazy, let me explain. Once I explain, I think you will also see the similarities […]

Successfully Navigating Amazon Using Amazon’s Campaign Manager

Successfully Navigating Amazon Using Amazon’s Campaign Manager

by asplichal | Aug 2, 2016 | eCommerce

Many e-commerce stores have discovered that advertising on Amazon as a lucrative way to obtain substantial sales. The drawback with Amazon, besides the obvious commission (currently at 15%) is that merchants do not own the customer information.  This means that retailers cannot directly market to customers who purchase their products either through email marketing, retargeting […]

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Top Product Research Tactics for Amazon in 2025 (That Work Even if You’re a Beginner)
Top Product Research Tactics for Amazon in 2025 (That Work Even if You’re a Beginner)
Andy Splichal

Andy Splichal is the foremost expert in ecommerce growth strategies. He is passionate about helping readers, listeners and clients maximize their online business success.

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