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Touring Google’s AdWords Interface

Touring Google’s AdWords Interface

by asplichal | Sep 18, 2015 | Starting With Basics

When an advertiser initially creates a Google AdWords account the interface may look intimidating.  Google has multiple menus and sub-menus on the top, in the middle and to the left of an account interface.  It is important for an advertiser to learn what each menu controls in order to fully optimize their account and implement […]

Getting Started With Google AdWords

Getting Started With Google AdWords

by asplichal | Jun 15, 2015 | Starting With Basics

So you have decided to start advertising on Google?  Most likely a good maybe even great decision if you have the resources to run a strategically optimized campaign.  Whether you are advertising an ecommerce company or a professional service business, running Google ads are an effective way to generate immediate traffic that is highly targeted.  […]

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Negative Keywords: The Secret Weapon in Your Standard Shopping Campaign
Negative Keywords: The Secret Weapon in Your Standard Shopping Campaign
Andy Splichal

Andy Splichal is the foremost expert in ecommerce growth strategies. He is passionate about helping readers, listeners and clients maximize their online business success.

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